26 stores took part, each offering free gifts, experiences or prize draws. QR codes were available at each store to allow you to “check in”.
The best gifts were limited to a certain number of tweeters. Jaegar were offering a £50 gift voucher to spend in their store (which I wasn’t quick enough to get), Ugg Australia were offering free flip-flops (I got them but not in my size, still my mother-in-law will be happy!) and Godiva chocolate were giving away a gift set of two boxes of chocolates (I headed straight there to make sure I got those).
And finally, there were events throughout the day – cupcake making, cocktail making, tapas and a grand finale at the Swarovski crystallised lounge. I was absolutely shattered by the end but I’ve had an amazing day and I will definitely go back next year!