There aren't many other places in the UK where you can be walking down the road and serendipitously find art gallery openings, shows and pop up gigs.
Today I was just walking back from Soho and I saw some people with wristbands - clearly a promotion. I did the standard London thing of "too busy, walk on" but round the corner on Charlotte St I saw more people with wristbands who seemed to be outside a nailbar. My curiousity had been piqued by this point (I was reminded of the marketing adage that a customer needs to see your brand three times to be interested) so I went over to investigate.
It wasn't a nail bar, but a promotion for Beats by Dre headphones. You could get your nails done to match one of 12 brightly coloured pairs. Awesome!! What's more international nail artist Sophy Robson was there leading the event, so of course I got a selfie with her :).
Managing Director of Softwire, technology and backgammon presenter. Plus a little bit of new music radio.